Shooting Great Photos for Graphic Design Projects
Graphic design is a form of art that communicates with an intended audience. It makes use of a variety of photographs, paintings, or illustration to create a piece that can convey a message to an audience. If you are planning on using your photos for your graphic design projects, you need to consider a few tipson how to shoot great photographs:
You need first to think of the theme of your project. What kind of mood does your client want? How will you shoot a photo based on your client’s chosen theme? You have to study the theme or mood to capture photographs that are related to the concept. You can brainstorm with your client and your team to come up with shots that can show the central concept of the project.
Who or what are you going to shoot? You can ask your client if he or she wants their primary product to be the subject of the shoot or if he or she prefers to add more elements to the subject. You need to consider your subject so you can determine what style of photography you’re going to use.
Who are you targeting? Who will see the project or campaign? You need to study your audience as well to know how you are going to direct your shoot. Is the project intended for the youth? Is it for a mature audience? You need to know who your client is targeting to be able to create a more compelling design or campaign. This way, your photographs can communicate well with your target audience.
Since you are shooting an official project, you need to use a camera that you are comfortable with. You need to be familiar with the camera so you can shoot the photographs with ease. Your camera should also have the right lenses for the type of shoot you are going to do. You also need to consider your camera’s memory and batteries. Bring extra sets of batteries during the shoot to avoid any problems with your batteries and storage.
Natural light is always best when it comes to photography. However, there are instances when you need to consider artificial lighting to be able to get the right shot for your campaign. If you are using natural light, it is best to work in open areas where light enters freely. It allows you to take shots that are more organic and real.
You also need to work on the proper angles of your photoshoot. If you are working with models, you need to find their correct angles and concentrate there. Angles also create a dramatic effect whenever you are shooting. Try to experiment with a variety of angles until you can shoot the right photograph for your project.